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Tire Discounters

Largest 100% Family-Owned Tire & Automotive Dealer in the U.S.

Redefining Customer Service in the Tire Industry

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The minute Chip Wood opened the doors to the first Tire Discounters, he began raising the bar for the tire business.  He brought a sorely needed higher standard of integrity to the business. 40+ years ago, each and every tire dealer lured people in with a low tire price and then charged extra for essential services like mounting and balancing. Some even charged for each individual wheel weight used for tire balancing!  Not a very honest approach, is it? 

So Chip decided to follow his instinct and focus on transparency in pricing in tandem with a higher standard of service.  People loved it. 

And that’s the simple reason why we do what we do.  Our founder’s higher standards still inform every single service and sale.  Today, Chip’s children are carrying on the traditions of their father in our family-owned and operated business.

Chip puts it this way:

All their lives, Steven, Anna and Evan have been watching me handle my customers and their cars with care and respect.  I can’t think of anything more rewarding than entrusting my sons and daughter to continue with my customer care, and funny enough, in many cases for the sons and daughters of the very customers I helped!

Thanks Chip.  (And we’d say that even if you weren’t the boss.)

We have humble beginnings, very humble.

Fun Facts:

  • Tire Discounters is an Ohio-based corporation, headquartered in Cincinnati, Ohio.
  • Established in 1976 with a single, one-bay store, Tire Discounters has remained under the leadership of the founder, Chip Wood, for the past 40+ years.
  • Over 200 stores (and counting) with 6-10 bays per store providing tires, wheels, and automotive services.
  • Store footprint ranges from Ohio, Kentucky, Indiana, Tennessee, Georgia, North Carolina, Virginia and Alabama, with locations in Cincinnati, Columbus, Dayton, Indianapolis, Knoxville, Lexington, Louisville, Atlanta, Nashville, Chattanooga, Richmond, Radford, Greensboro and Athens. Tire Discounters has three warehouses.
  • Industry-leading innovations introduced continuously since 1976.
    • Free alignment with 4-tire purchase. Learn More
    • Lifetime Tire Maintenance with any tire purchase, even if you just buy one tire
    • Lifetime rotation and balancing
    • Lifetime valet air top-offs
    • Premium installation
    • A 40,000 sq/ft training facility located in Sharonville, OH
    • Hundreds of ASE-certified technicians (and growing)
    • Huge selection of amazing tire brands
    • State-of-the-art computerized service equipment
    • Over 400,000 tires in stock are available for installation, most for same-day installation
    • All-inclusive pricing - what we quote is what you pay
    • Uses recycled rubber, recycled oil, and lead-free wheel weights
    • Clean lobby, comfortable waiting rooms, and complimentary store wifi
    • Region's largest custom wheel outlet
  • Official service provider member of the Automotive Maintenance & Repair Association (AMRA) & the National Association of Fleet Administrators (NAFA), honoring all major national accounts.

Interested in a career at
Tire Discounters? 

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This is how many layers of rubber and other materials are in the tire.  

The speed rating of a tire is based on U.S. Government standards for reaching and sustaining a specified speed. Typically, a tire with a higher speed rating results in better handling. Speed ratings apply only to the tire itself, and not to a particular vehicle. Putting a tire rated for a certain speed on a vehicle does not mean that the vehicle can be safely operated at the tire's rated speed.

What makes up a tire; each ply, the sidewall, the tread, and bead.  

This number will tell you how well the tire will disperse heat buildup. 

The measurement, in inches, from rim flange to the other rim flange. 

Tread depth is the distance between the top of the tread rubber to the bottom of the tire's deepest grooves.  In the United States, tread depth is measured in 32nds of an inch.

A tire’s maximum load is the maximum amount of weight the tire is designed to hold. The tire’s load carrying capacity is directly related to the tire’s size and amount of inflation pressure that is actually used. Each load range has a assigned air pressure identified in pounds per square inch (psi) at which the tire's maximum load is rated.

The total width of the tire, including any raised features on the sidewall. 

The load range on a tire helps determine its ability to contain air pressure and its overall strength. Ranges are expressed using a number and the higher the number, the stronger the tire. These measurements are primarily for light trucks and SUV’s.

The maximum width of a wheel that a tire can be put onto. 

A tire's section width (also called "cross section width") is the measurement of the tire's width from its inner sidewall to its outer sidewall (excluding any protective ribs, decorations or raised letters) at the widest point. 

The minimum width of a wheel that a tire can be put onto.  

This is how much weight a tire is rated to hold.

The mileage warranty of a tire indicates the number of miles that a tire is estimated to last. If a tire fails to last for the number of miles indicated by the warranty, the customer will be given credit from the tire manufacturer toward a new tire based on how many miles short of the estimate the tire fell. Some restrictions apply. 

A tire’s maximum inflation pressure (PSI) is the highest "cold" inflation pressure that the tire is designed to contain. When measuring a tire’s max PSI, it is important the tire is "cold," because warmer temperatures can cause the tire pressure to temporarily increase resulting with inaccurate readings. This measurement should only be used when called for on the vehicle’s tire placard or in the vehicle’s owners manual.

Free Alignment with 4-Tire Purchase

National accounts not included.  Other exclusions may apply.

TD will repair flat tires as long as it can be done safely in accordance with Tire Industry Association (TIA) Guidelines.  Excludes: Under 40 series, run-flats, mud tires, trailer tires, off-road vehicles, and any tire over six (6) years old.  Other exclusions may apply.  See store for details.  

National accounts and local fleet not included.

Our Nationwide Worry Free Guarantee offers FREE unlimited Tire Repairs for the entire life of your tires. If your tire can't be fixed and is over 3/32" tread, no worries, we will give you a replacement tire at any time, up to 3 years. We'll even help get your tire changed by including reimbursement for Roadside Assistance (up to $75) for the first 12 months at no additional cost. Effective: August 24, 2017. For complete details, see our warranty at any Tire Discounters location.

Components of the Tire Pressure Monitoring System (TPMS) sensor wears over time.

A TPMS Service Kit is suggested each time a tire/wheel is serviced. If left unchanged, over time, these components of the TPMS may corrode, leak or fail.

Tire/wheel service is defined as when tire is removed from the wheel.

The represents the smallest and widest size wheels that are recommended by the tire manufacturer for the tire to be mounted on. 



Mounting & Balancing  $76

Lifetime Tire Pressure Adjustments $16

Rubber Valve Stems $8

Lifetime Rotation $240

Total = $340

*Estimate based on 4-tire purchase of 60,000 mile tires. 

Mounting and Balancing – up to $159.96 pending wheel diameter

Lifetime Rotation – $299.90 

Lifetime Balancing – $449.90 

Lifetime Tire Pressure Adjustments – $16 

Rubber Valve Stems – $8

Tire Repair** – $140

Total = $1,073.76

*Estimate based on 4-tire purchase of 60,000-mile tires. 

**Excludes: Under 40 series, run-flats, mud tires, trailer tires, off-road vehicles, and any tire over six (6) years old.  Other exclusions may apply.